Since the opening of my family’s microbrewery, Hoops Brewing, in 2017, I have been actively involved in various capacities. As the Assistant Marketing Director, I developed and implemented marketing strategies, created appealing promotional content, and planned successful events that enhanced our brand visibility. Additionally, working as a bartender allowed me to directly interact with customers, gaining invaluable insights into their preferences and feedback. This diverse experience has provided me with a holistic understanding of the business, enabling me to acquire and apply new skills across different areas. My role at Hoops Brewing has equipped me with a broad perspective on business operations, marketing, and customer engagement

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The American University of Paris

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The Conscious Concept